Affiliate Marketing Growth Statistics – 5 Reasons to Promote Affiliate Products

by Andrew Parsons
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If you are considering affiliate marketing due to the recent affiliate marketing growth statistics, it is a good place to start, especially if you are beginner to the online/digital marketing world. I thought about it for far too long before making a decision, time wasted is time lost, especially now when we all need the money more than ever.

Affiliate Marketing Growth Statistics

Revenue from affiliate marketing is increasing year after year, and according to the affiliate marketing industry report, it reached $6.4 billion in turnover in 2019 alone. Since 2015, affiliate marketing revenues jumped 52% and the market is projected to expand to $6.8 billion by the end of 2020

  • More than 80% of brands have affiliate programs.
  • America is the biggest player in the affiliate industry with a 39% share.
  • Affiliate marketing is estimated to be worth $12 billion globally.
  • 94% of publishers use multiple affiliate marketing networks.
  • Advertisers generate between 15% and 30% of all sales from affiliate programs.
  • Affiliate marketing is responsible for 16% of global ecommerce sales.

Here is a list of five compelling reasons to promote affiliate offers.

1.THERE ARE VIRTUALLY NO START-UP COSTS.

There are many benefits to starting and managing your own affiliate marketing business.

Affiliate marketing is when an advertiser rewards its affiliate partner (you) with a commission when you are promoting their product and you make a sale via your affiliate link.

The primary benefit, especially if you are on a budget, is that all you really need to start an affiliate marketing business is your laptop/desktop computer and maybe perhaps your own website, which the cost is minimal. The primary resource you need is desire.

2.YOU ARE YOUR OWN BOSS.

Because you are being paid a commission by an online retailer, for sales generated on your site, this makes you your own boss. So it is a performance-based marketing strategy. If you are prepared to promote a person’s product, this enables you to make money while working your own hours and being your own boss. It is very easy to do this while working full time, putting in between 5-10 hours. It is, essentially a great way of making money at home without the stress of dealing with customers.

3. PASSIVE INCOME

With good, compelling, and consistent content, your income can become passive. Essentially, your sites have to have good traffic. You can push your income higher if you have heavy traffic on your blog, depending on the number of visitors.

Because affiliate marketing is performance-based, you will be constantly promoting your website to get more customers to visit, Once you set it up it is a good ‘side hustle’ and you can do as little work on it as you like.

4. YOU DON’T HAVE OR NEED A PRODUCT

Just choose your platform and choose your niche, and drive traffic to your site.

How to promote your affiliate site:

  • Use social media.
  • Build a blog website
  • Send monthly or weekly emails to your client base.
  • Create tutorial or demo videos
  • Add a banner to your site.
  • Offer loyalty incentives.
  • Research products in your niche that you can review.

Once you start blogging about a product you will be on your way to making some real commission.

5. YOU DON’T HAVE TO MANAGE CUSTOMERS

Let’s face it, in the normal workplace, customer service can take up nearly the whole day, and not only face to face, but on the phone and email as well. Because you are promoting someone else’s products, the customers are not your problem, and you never have to deal with them. All customer services issues and refunds are handled by your product partner.

CONCLUSION

It is essential to offer your affiliates quality marketing collateral. That way you are making it easier for them to promote your product, and as they will be looking for creative materials they will want to see what they have to work with. If you can make your platform as seamless as possible it will be much easier for your affiliates and for you when setting up your tracking tools, you will then be ready to see results.

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